
Hospitality
Toca Madera
Hospitality footage carried in our showreel, for a group that trades on how its rooms look.
The work
Toca Madera sits in the 2025 showreel alongside Modelo, Celsius, M3F and the Super Bowl LVII activations. Influence shot at the Scottsdale venue: hospitality work, which is its own discipline, because a restaurant is sold on atmosphere and atmosphere is the hardest thing on earth to photograph without killing it.
The craft problem is light. A dining room is lit for guests, at levels a camera hates, in mixed colour temperatures, with a service you cannot pause. You shoot fast, with fast glass, adding almost nothing, and you protect the one thing the brand is actually selling, which is what it feels like to walk in at nine on a Friday.
The frames are in the reel, and every hospitality room we shoot is held to that standard.
The file
- Client
- Toca Madera
- Discipline
- Hospitality
- Shot in
- Scottsdale, Arizona
Watch it
Where the credit lives.
The 2025 showreel, where the Scottsdale hospitality work sits alongside Modelo, Celsius and M3F.
The World Is Watching: 2025 Showreel. Cinematic video production, branded storytelling, commercials, and large-scale event coverage produced in Phoenix, Arizona. The reel includes work with Rolls-Royce, Ferrari, Modelo, Celsius, Super Bowl LVII, M3F Music Festival, Toca Madera, TICAL, and SANDBORGHINI.
More of the record
Other names, same treatment.
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